Wednesday, July 8, 2009

Using Psychology To Sell a Buyer On Your Home

Introduction to Using Psychology in Selling to a Buyer

Over the next several weeks we will be visiting about how to use "psychology" to improve the probability of selling your home. The market is tough for selling homes in many places and sellers need to use all the tools they can to improve their chances of getting their home sold.

The suggestions are based upon years of work, study, and teaching in the areas of Human Behavior Theory, Pscyhology, and Professional Sales Concepts. Each blog will include one strategy based upon these concepts to get your potential buyer to be more impressed with your home. There will be at least 10 strategies and if all are employed, you should improve your chances of getting a buyer to fall in love with your home and make an offer. Each strategy will be linked to a professional sales concept.

Keep in mind that some of the suggestions may include spending money to make your home more appealing to the buyer. However, the ultimate goal is to have a prospective buyer look at your home and want to see more, stay longer, and linger for a while at your property. This will allow them to take the time to see all of the features and great benefits of living in your home.

Don't be afraid to try new things in the current market. The goal is to differentiate your home from the others in the marketplace. I look forward to helping you and invite you to come back soon.

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http://www.whitehouse.gov
http://www.change.gov
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