Tuesday, September 6, 2011

Second Installment Of Strategy One





Tips For Selling Your Home!

You have reached out to the Buyer with your beautiful and meticulous front door that invites them into your home. As they approach your home, you need to welcome them with a super door mat. Door mats should not have crazy phrases on them or pictures of strange animals or places. They should say welcome! Purchase a place mat that works with your door to make the buyers feel good about entering your home.

Don't skimp on this. You want the front door and the door mat to send a psychological message to the buyer. That message is that the owner of this home is particular, sophisticated, meticulous, sensible, and concerned about home ownership and maintenance. The buyer will enter your home thinking that this home has been well taken care of and maintenance has not been deferred because the owner is so particular about appearances and details.

Buying a home requires a certain amount of trust. Of course there are disclosures and representations that the buyer will rely upon. These items are in writing and are very important. We will discuss this aspect of selling your home at a later time. Right now we are considering what the buyer thinks, about you, the current owner. We want the buyer to believe that the current owner is as particular and careful as the buyer perceives they are. Please note that we are talking about perceptions, not necessarily realities.

Many buyers may not be particular, meticulous, sophisticated, or sensible. However, they probably think they are...

The buyer double standard is very important to understand. The buyer may not be as concerned about maintenance as you are, but they think they are. The buyer may not spend the money to do preventative maintenance on their home, but they believe they do. You have to prepare to meet the buyer's expectations, even if their expectations are higher than they might hold for themselves. By anticipating and exceeding their expectations, you appeal to the psychological ego.

In the future, we will further explore making good first impressions and meeting expectations of buyers. We will also talk about the buyer's personality type and how it impacts your efforts to get your home sold.

Sonny Moyers
Sonny@SonnyMoyers.com
The O'Dea Moyers Group
Managing Partner
(O) 972-464-4110






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Thursday, September 1, 2011

6049 Arrowhead



Sonny & Judi Sold Another Fabulous Home In Starwood!


This absolutely stunning Steve Roberts custom home in Starwood will take your breath away! Breathtaking views of the art wall will impress your guests and provide all with a relaxing atmosphere.


This stunning home was designed for the home owner who wants everything. Great attention to detail went into the planning of this residence of over 3500 square feet. The exquisite upgrades and lush landscaping make this home perfect for quality living and entertaining. You'll be impressed with the large rooms, great natural light, and the overall feeling of luxury.


Beautiful tile on the covered patio adds even more style to this space, and the shape of the pool is perfectly sized for the yard. Minimal yard care, a fabulous pool and spa and striking views of the splendid art wall define this meticulously planned back yard retreat!


The spacious master suite features brilliant views of the pool area and the walls of windows let in tons of light if you want them to, or choose to close the plantation shutters for total privacy. The luxurious master bathroom boasts a barrel ceiling, double shower, separate vanities, a large, upgraded iron chandelier, luxurious jetted tub, walk-in closet with two chests and hand textured faux finished walls.


There are several fabulous Starwood homes still available. You can check them out at http://www.StarwoodHomes.com/
































































Thursday, August 4, 2011

Great Beginnings: Strategy One

Using Psychology To Sell Your Home!

If a picture is worth a thousand words, then your front door will say it all. Just imagine the impact that your front door can have on the thoughts of a buyer. Elizabeth Arden gets this message! Her trademark front door is a symbol to those passing by.

The red door represents a world of luxury and tranquility. I'm not saying that you should paint your front door red. I am saying that your front door should send a message.

The message should be of quality, friendliness, and home. Spend a few dollars to make your front door look appealing to the buyer. Make sure that the area around the front door draws people in. Many buyers form a first impression while standing at the front door waiting for the REALTOR to get the key and open the door. That first impression can be positive or negative. Regardless of the result, they will psychologically support their first impression.

Starting out with a positive first impression may result in a buyer overlooking some other aspect of your home that is not perfect, because they feel good before they enter. From the curb, your front door should be an invitation to ther buyer. Spend the time and money to send your invitation in a special way.

For more tips on how to sell your home, keep reading The O'Dea Moyers Group Real Estate Blog or contact Sonny Moyers at 972-464-4100.




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http://www.latimes.com
http://www.ireport.com
http://www.abc.com
http://www.cbs.com
http://www.msnbc.com
http://www.worldnews.com
http://www.whitehouse.gov
http://www.change.gov
http://www.oprah.com